Digitization of the M&E industry has, in many ways, threatened the traditional setup. Global (also known as Global Media & Entertainment) is a British media company formed in 2007. Growing blockchain technology – this trend came out as a radical change as it is helping companies that are financially divested from the distributors and various labels. The rapid evolution of technology has transformed media and entertainment into an experience-led industry. While the slowdown in the global economy owing to the Coronavirus pandemic is expected to take a toll on the overall growth of the M&E industry globally, higher time spent by individuals at home due to the lockdown in different parts of the world is expected to continue to support the digital and video-streaming platforms. Site map, Copyright © 2020 Televisory | All Rights Reserved. The Global Media and Entertainment industry, one of the largest in terms of revenue and market size, is made up primarily of five distinct sub-segments– including TV, film, video games, publishing and music. Consumer habits can take a lifetime to learn – but just a lockdown to lose. Together, our outdoor inventory reaches over 95% of the UK population and beyond. Moreover, the shift in consumer demand for personalization is putting constant pressure on entertainment companies to drive innovation and embrace new technologies. McKinsey Quarterly. Investments could pressure margins Many newer market entrants appear comfortable sacrificing short-term profitability to While the ever-changing trends in the industry have allowed for several growth opportunities for the industry players, they also pose several challenges due to the continuous pressure of increasingly being able to satiate consumer experience. The U.S. industry is expected to reach more than $825 billion by 2023, … The U.S. media and entertainment (M&E) industry is the largest in the world. Today, I will show you how the entertainment industry has been a major driver of globalization. Industry Top Trends 2020: Media and Entertainment S&P Global Ratings November 19, 2019 4 expected to spend approximately $14 billion-$15 billion on content in 2019, up from $12 billion in 2018. McKinsey Global Institute. The industry is under transformation phase with both the traditional and the emerging models continue to coexist led by multiple devices and platforms, digitization as well as globalization of services which have remodelled the entire M&E segment over the past decade. The media and entertainment industry in India consists of many different segments under its folds such as television, print, and films.It also includes smaller segments like radio, music, out-of-home advertising, animation, gaming and visual effects (VFX) and internet advertising. The COVID-19 pandemic has accelerated and amplified ongoing shifts in consumers’ behaviour, pulling forward digital disruption and forcing industry tipping points that wouldn’t have been reached for many years. McKinsey’s Global Media & Entertainment Practice helps leading media companies address the industry’s challenges – including approaches for achieving sustainable growth, creating value from digital opportunities, enhancing consumer spend and advertising revenues, and transforming media processes. As in previous years, we’ve taken a deep dive into our wealth of detailed data, forecasts and analyses, and created new perspectives and insights to help you shape your strategies for years ahead. This statistic presents the global entertainment and media industry market size 2011-2023. The industry is constantly innovating and bringing new applications to the market. Based on the Media & Entertainment Outsourcing industrial chain, this report mainly elaborates the definition, types, applications and major players of Media & Entertainment Outsourcing market in details. At $717 billion, it represents a third of the global M&E industry, and it includes motion pictures, television programs and commercials, streaming content, music and audio recordings, broadcast, radio, book publishing, video games, and ancillary services and products. Internet advertising The United States remains the largest global internet advertising market, despite shrinking 3.4% from US$125.2bn in 2019 to US$121.0bn in 2020 as brands cut advertising spend amid the COVID-19 pandemic. As per some estimates, the US M&E industry is said to be the largest globally, clocking in revenues to the tune of US$ 735 bn annually, contributing approx. Tech Mahindra a provider of digital transformation, consulting and business reengineering services and solutions on Wednesday announced the launch of a new digital platform, branded as 'Blockchain based Contracts and Rights Management System' for the global media and entertainment industry.The platform is designed to enable production houses and content creators to track revenue, … The media industry is evolving at an exceptional level, and with increased usage of smartphones and digital media, a number of consumers are getting connected to a new entertainment world enabled by disruptive technologies. Impact of Virtual reality – the industry is put VR to use in order to captivate the attention of consumers by making consumers to interact with brands. However, with the advancement in the emerging network technology (5G) across the OTT services, new players are increasing their market presence thereby expanding their … Meanwhile, new disruptors are putting pressures on the business, from generating profitable growth to talent acquisition. The increasing need for personalization will continue to be critical for every M&E player in the industry. As per some estimates, the US M&E industry is said to be the largest globally, clocking in revenues to the tune of US$ 735 bn annually, contributing approx. Please see www.pwc.com/structure for further details. For instance, with the new wave of the popularity of video gaming and video streaming, advertisers as well as other publishers are increasingly moving to digital platforms. The UK’s multi-billion entertainment and media industry is set to grow in the coming years, making it one of the largest markets in Europe, according to research published today. Brandwatch data reveals some of the biggest consumer trends for the entertainment industry as we head into 2020. Streaming services are capturing the whole industry and accounted as critical platforms for marketing. Blockchain is eliminating the middlemen from the distribution channel by offering more equitable system for creators, producers and consumers. The shift to digital platforms for media consumption implies that demand for data will continue to grow. Mass Entertainment channels focus mainly on family soaps, sitcoms, reality shows and movies Sony Entertainment Network, Star Plus (Newscorp), Zee TV, Sun TV and Vijay TV are some of the mass entertainment channels ESPN-Star Sports and Ten Sports are the two leading sports channels while CNN-IBN and NDTV are the two leading business channels in India The past few years have seen much hype but less adoption of AR/VR. The M&E industry has witnessed strong growth led by the increasing personalized media interactions demanded by today’s consumers - who are highly choosy, enthusiastic and very demanding in the way they would like to consume content based on their choice of medium, context, schedule and preferences. As the streaming wars continue to intensify, industry players have deployed new technologies in order to reach out to their broader customer base: Thriving popularity of Artificial intelligence (AI) – The M&E industry is poised to look on to a major transformation due to the advent of transformative technologies such as AI, which has been deployed by several companies in the entertainment industry in order to make personalized recommendations based on consumer usage and further making the system more effective for content creation. Now in its 21st year, this year’s Outlook takes into account the effects of COVID-19 on the entertainment and media industry. PwC’s Global Entertainment & Media Outlook provides a single comparable source of consumer and advertiser spending data and analysis. Mergers and acquisitions are top of the agenda again for a media and entertainment industry looking to accelerate growth and the move to digital. In the current year (2020), it is rather clear that the growth of video streaming will continue to show decent growth. The media and entertainment storage market is poised to grow by USD 5.85 billion during 2020-2024, progressing at a CAGR of 8% during the forecast period. Our Global Media Report 2016 is just one of the tools we have developed to help our clients better … But that was a consequence of the price-barrier of standalone AR/VR devices, which is also beginning to get pocket-friendly. While the global M&E market is expected to grow to US$ 2.6 trn by the year 2023, digital services is said to account for a growing share of the industry’s revenue (refer chart below). Global Documentary Television Market Size, Share, Development, Growth and Demand Forecast to 2022 - Industry Insights by Content Area (Wildlife, Sports, Social, Political, Entertainment), by Type (Poetic, Expository, Observational, Participatory, Reflexive, Performative), by Viewer Age Group (1 – 14 years, 15 – 28 years, 29 – 42 years, 43 – 56 years, Above 56 years) Our flagship business publication has been defining and informing the senior-management agenda since 1964. While media consumption has accelerated during the pandemic, the main currency used for media monetization – advertising spend – has been pulled back across many channels, due to both economic and social concerns. Set preferences for tailored content suggestions across the site, Global Entertainment & Media Outlook 2020–2024, Outlook data tool corporate subscription request, {{filterContent.filtersDisplayNames[filterContent.menuOrder[key]]}}, 12 months of access to data and commentary for 14 segments across 53 territories, Access to dashboards and visualisations, including heat maps, GDP and E&M growth comparisons, and top 10 ranking, Corporate multi user subscriptions available, Pay by credit card and get instant access, Contact us for contract and payment information, {{filterContent.dataService.numberHits}} {{filterContent.dataService.numberHits == 1 ? In 2019 we experienced the explosive popularity of Netflix (followed by several more streaming platforms including the likes of Amazon Prime, Hotstar) along with traction towards E-sports. In terms of market share, some of the major players currently dominate the market. The ever-changing trends, specifically in the entertainment industry, have transformed the way in which people consume content via new platforms, mediums as well as features. Internet - has been the key to both the industry’s growth as well as guided it to evolve continuously. Understanding where consumers and advertisers are spending their time and money in the entertainment and media industry can help inform many important business decisions. Start adding content to your list by clicking on the star icon included in each card, Pulling the future forward: The entertainment and media industry reconfigures amid recovery, Five-year projection of consumer and advertiser spending data across 14 segments and 53 territories. However, these are certainly not the only factors contributing to globalization. © 2017 - 2020 PwC. In our 2020 Global Entertainment & Media (E&M) Outlook, we predict that total E&M revenues in the UK will rise at a compound annual growth rate (CAGR) of 2.8% to reach £79.8bn in 2024. In addition, AI also assists companies in streamlining both pre as well as post-production processes, thereby making all steps cohesive and therefore less resource consuming. From online streaming platforms disrupting the music industry by brutally challenging the traditional radio medium, to OTT (over-the-top) content providers rattling the once stronghold of the conventional TV, the world is watching a revolution unfold in the entertainment industry. The “Global Media and Entertainment Storage Market 2020-2024” report has been added to ResearchAndMarkets.com’s offering. Entertainment is much more open to private capital investment than news, and in the context of China’s strategy of “going out” (zou chüqù), there are much greater opportunities for Chinese direct investment in overseas entertainment media, the involvement of foreign media companies in producing entertainment media content in China, and co-production arrangements. The global media and entertainment industry is predicted to contract by 5.6 per cent during 2020 according to the annual Global Entertainment & Media Outlook 2020–2024 report by PWC. These trends are backed by the increasing shift towards mobile data consumption which is estimated to exceed that of fixed broadband in the year 2020. Extended reach means more data which implies towards employment of big data technology to gain better insights into services provided. Terms of Use | Global Entertainment & Media Industry Leader, PwC Germany, Global Outlook Support Team, PwC United States. By the help of the consumer engagement, the companies are able to improve the commercial success on their business front. Trends in this industry are in constant flux and it is thereby pertinent for any brand looking to strike a chord with customers, to keep up with the latest trends impacting the M&E industry. Global is the leading outdoor media company in the UK and one of the largest in Europe, with an extensive portfolio of over 253,000 sites combining airports, roadside posters, premium digital screens and more. The media and entertainment industry is squaring up to the challenges of shifting customer demands, technology innovation, regulatory and policy upheaval, and a strategic reshaping of the competitive landscape. China’s absolute growth in the entertainment and media industry is expected to exceed that of the United States for the first time ever. PwC refers to the PwC network and/or one or more of its member firms, each of which is a separate legal entity. The global media and entertainment industry will be a driver of emerging technologies the frontier of which will be led by Augmented and Virtual Reality. Content creators as well as distributors will need to continuously devise strategies not just to attract, but rather also engage the consumer, at his/her choice of medium. In 2023, the global entertainment industry is expected to reach a worth of 2.6 trillion U.S. dollars. That’s the top takeaway from a new report published by EY, which found that 59% of M&E executives now expect to actively seek M&A opportunities in 2019. By 2021, Indian media and entertainment industry will reach Rs 2.35 trillion. 'result' : 'results'}}. With the incorporation of AI and virtual reality, publishers can personalize content resulting by maximizing its impact on the consumers. Terms of Access | Regardless of how you influence business decisions, the Outlook can help you understand industry trends so you can capitalise on new opportunities. PwC also found that: The expected global compound annual growth rate (CAGR) for E&M revenue is 4.3% ($2.1 trillion USD to $2.6 trillion USD). Discover what can be learned from 8,000 global survey responses and … The Indian advertising industry is projected to be the second fastest growing advertising market in Asia after China. Since spring 2020, the COVID-19 pandemic has been accelerating structural challenges and trends that have long faced the media and entertainment (M&E) industry. 2018 witnessed the rising popularity of viewing sports on both new devices as well as platforms whilst social media evolved into an entertainment hub. The media & entertainment market landscape is highly competitive and consists of some of the prominent players leading across the industry. Privacy Policy | Further, the report suggests that by 2023, it is estimated that marketers would allocate more than ~50% of their marketing budgets to digital advertising. As is common knowledge, the internet has been a major disruption in terms of how people consume content, thereby spearheading a fundamental shift in both content production as well as consumption. S&P Global Ratings 1 naveen.sarma@ Industry Top Trends 2019 Media and Entertainment November 13, 2018 Key Takeaways – Ratings Outlook: Rating trends remain broadly stable but negatively biased due to the convergence of content and distribution, ongoing secular shifts in media consumption and advertising spending, and In fact, as per PWC’s Global Entertainment & Media Outlook Report 2019-2023, in 2018, revenue earned from mobile internet advertising exceeded its wired equivalent for the very first time. Global Entertainment & Media Outlook 2020–2024 Pulling the future forward: The entertainment and media industry reconfigures amid recovery Five-year projection of consumer and advertiser spending data across 14 segments and 53 territories Kevin Westcott, Deloitte’s US Tech, Media, and Telecom leader, explores the biggest media trends for 2021 and shares his entertainment industry analysis. Our mission is to help leaders in multiple sectors develop a deeper understanding of the global economy. Nonetheless, actual reality is that digital media is disrupting the industry and players in the traditional industry are losing the market. shaping the entertainment and media industry in South Africa, Nigeria, Kenya, Ghana and Tanzania 8th annual edition September 2017 Entertainment and media outlook: 2017 2021 An African perspective. Able to improve the commercial success on their business front s offering from the channel! 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